B2B software · UK
£3m → £20m+
Recurring revenue to offers received
“We’d built a great business, but no idea how to build to sell. Thomas and team helped us scale up, and become more valuable to target buyers.”
Founder, offers received
For founders
Whatever's next for your business, start here. Tell us your goals, and in two minutes see what your business is worth, who buys businesses like yours, and how to hit your number sooner.
100+
Deals
Bought, built and sold, on both sides of the table.
£2BN+
Transacted
Across the deal team's careers. Largest exit £1.5BN.
4.2x
More valuable
Average valuation increase over twelve months.1
100%
Market coverage
Every business in our segments, every buyer, on our platform.
Where our deal team has bought, built and sold


Whatever's next
01
Double the business, organically and by buying businesses in your trade. We find the deals, help fund them, and build a team that runs it without you. A bigger business, built for the buyer who'll pay most for it.
02
The buyer who'll pay most is usually one you've never met. We find them, fix what they'd mark you down for, and run the sale: buyers in parallel, your number, your date.
03
Retire, hand it on, or take the money out. We lay every option out side by side, so you know what each one leaves you before you choose, and we make the one you pick happen.
Not sure yet? That's most founders. Start with what your business is worth and who'd buy it, and the route usually becomes obvious.
What you get
01 · Your number today
£7.9M
Your cheque · 75%£5.9M
Ready to sell53/100
What buyers would pay today, and what lands in your pocket.
02 · The gap
£15M in 1-3 years
Buyers would pay today£7.9M
The gap£7.1M
The number you want, and how far away it is.
03 · Who's buying
225 buyers
Trade buyers115
Overseas buyers49
Private equity36
Who has bought businesses like yours in the last two years.
04 · The levers
More revenue that repeats+£1.0M
Proof of what sets you apart+£900K
Less riding on one client+£567K
What closes the gap, and what each lever is worth.
05 · Before and after
Today£7.9M
With the plan£13.3M
Your number£15M
Where the plan takes you, and how close to your number.
Your read is built from your answers and every comparable business we track. Two minutes, and it's yours to keep.
Build my plan →Example read.

How it works
01
Know your number. What buyers would pay today, on the deals businesses like yours actually did.
02
Know who'll pay most. Every buyer in your space, ranked, and what each pays for.
03
Build to it. Growth, acquisitions, or the few fixes that move the price most, month by month.
04
Exit on your terms. Your buyer, your number, your date.
The call
01
What your business is worth today.
02
Who'd pay most for it, and why.
03
Which route gets you the most, and what to do first.
Free and confidential, and the plan is yours to keep whether we work together or not.
"Whatever you're planning, start with the number and the buyer. Everything else follows."
Thomas Cornwall, Founder
15 years · 100+ deals · £2BN+ transacted · largest exit £1.5BN
Track record
B2B software · UK
£3m → £20m+
Recurring revenue to offers received
“We’d built a great business, but no idea how to build to sell. Thomas and team helped us scale up, and become more valuable to target buyers.”
Founder, offers received
Tech consultancy
£12.6m → £23.4m
Revenue
“Open Equity turned three years of strategic thinking into eighteen months of execution.”
Founder & CEO
Digital services group · Europe
£89m → £195m
Revenue, in three years
Revenue more than doubled in three years, about 30% a year, through organic growth and three acquisitions.
We helped build it
Business services group · Global
£600m → £1.5bn
Value, bought to sold
Nearly 50 acquisitions turned it into a global group, then it sold to private equity.
We helped build and sell it
Your business
Next →
Your number, then your plan
What buyers would pay today, who's buying, and what it takes to get the number you want.
Build my plan →
Swipe for more →
Customers

"In four weeks we learned more about what the business was worth, and who would pay for it, than in fifteen years of running it."
Founder · IT services

"There is no way on earth we could have done this without Open Equity."
Founder · Tech-enabled services

"We had hit the ceiling of founder-led scaling. Open Equity was the first to tell us why, then fixed it. The process closed at 8.6x EBITDA."
Founder · Cyber security
See your number in two minutes, or talk it through with us.
1 Based on the average across Open Equity customers over a 12 month period. Results not guaranteed.